Thursday, 19 May 2011

Crisp Labels

Today I started working on the designs for my crisp packaging. I started by using geometric shapes to layout a few possibilties.


I then went on to add colour, text, the NBC logo and just the general approach that I have previously been working with. The images below show the range of ideas thaI generated.







The two resolutions that I really liked are shown below. To decide which one of these I liked best I used individual characters and their individual flavours to represent the whole range.



Below are a few slide shows that show package assembly and what my proposed mock ups will look like. I added the colour to the top and bottom of the net in the bottom slide show to indicate where the glued together portions will be. I am not entirely sure yet if I will actually include this colour in my final designs. I think it makes the packaging appear slightly tacky and less professional than it had previously done.



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